Welcome back to the final part in our series on Web Marketing Basics. 

The hottest ingredient in web marketing these days is search engine optimization. SEO is what you do to rank the highest on a Google search. SEO is a big and complicated beast and many business owners are, understandably, completely overwhelmed by it. Whether you wrangle the beast yourself, or you hire someone to do it for you, its important to...come up with an SEO strategy.

Welcome back to Web Marketing Basics, part 3. Now that you’ve announced your website (part 1), and established a social media platform (part 2), the next step is to...create content.

This week is the continuation of Web Marketing Basics, part 2. Now that you have your new website launched, you’ve announced it to all the world (see part 1), the next consideration is to...enter the world of social media.

This week I was reminded that some of our clients are new to web marketing. Even those clients that have been at it for a while, still come to us with basic questions about what they should do to promote their business online. A question we frequently get is, why aren’t I getting more leads from my website?

Entrepreneurism is more about creating something than it is “going into business”. Its about having an idea and making it happen.