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It's about knowing your audience!

May 18, 2016

Renee Lico

We just launched their first and brand new, responsive website for International Educator Placement of America (IEPA). They are an international teacher recruitment agency that came to us in need of a responsive website and a company branding. 

One of our first steps was to understand their audience. Turns our they have two audiences they want to speak to: teacher candidates who are looking for a unique experience and also a chance to ignite their careers; and employers, who are seeking recruiters with expertise and experience.

Our goal was to create a site that would communicate with both and help IEPA launch with a big international splash.

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